After catching my breath after The Kelsey Group's Drilling Down on Local '07 conference (and catching up with other things), it's (finally) time to recap the biggest theme I took away from the show; local video advertising.
Video took center stage, with a palpable difference from past shows in the amount of chatter on and off the stage about local video advertising. Thankfully, a lot of examples of video ads were shown, which was a telling indication that local video ads are actually being created. It's still an early adopter ad medium, but it's happening.
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